Are You Touching Base or Checking In? Ya Better Not Be!
November 20, 2009 at 8:02 am | Posted in Adrian Miller Sales Training, Adrian's Network, Marketing, Networking, sales, Sales Training, small business, Uncategorized | Leave a commentI am solidly against sales reps making reconnect calls to “touch base” or “check in.” The prospects are busy, they absolutely KNOW why you are calling and the call is just a pure waste of their time. It’s simply self-serving and useless.
I’ve expanded on this idea many times and most recently in a post called “The I’s Have It.”
If you connect to prospects (and clients as well) with information, invitations and introductions, well then, you’re golden. Your contacts are welcomed, you can stay on the radar screen in a meaningful way and you have a much better chance of getting the business.
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