Need More Business? 5 Tactics to Ratchet Up Sales
June 6, 2010 at 4:58 pm | Posted in Adrian Miller Sales Training, Adrian's Network, Branding, entrepreneurship, Marketing, sales | Leave a commentDo you need more business? If you have answered yes, then you should consider doing these five things this week:
1. Mine the “gold” in your existing database. It is (usually) much easier and faster to get more new business from an existing or dormant account, than prospecting and starting with someone new. You already have credibility and a track record of success.
2. Prospect proactively. Yes, prospect. Send emails, snail mail, make outbound tele-prospecting calls, network more strategically, and take the steps that get you “out there”. Being reactive is a recipe for faiilure.
3. Think hard about your deliverables and what you are offering to the marketplace. Is it old and stale or have you changed with the times? Are you certain that people still want / need what you are providing?
4. Work harder. Just when you think you have just about had it, send 5 more emails, make 3 more calls, go to one more networking event.
5. Be a perfectionist and become known as a resource that adds value every step of the engagement. What is your personal brand? What do people say about you and your business?
The best time to start doing this is…now!
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