As If You Didn’t Already Know: Winners Never Quit and Quitters Never Win

July 14, 2009 at 7:38 am | Posted in Adrian Miller Sales Training, Adrian's Network, entrepreneurship, Networking, sales, Sales & Technology, Sales Training | 2 Comments

With the recession well into its second year, it’s only natural to feel somewhat disenchanted and less enthusiastic about day-to-day business. Sales that used to come with relative ease now require more time and effort than ever before.  While business analysts keep talking about all of the “green shoots” that are starting to appear in this sagging economy, for many of us, a real recovery and a return to the “good old days” still seem very distant.

Unfortunately, many business owners and sales professionals have let the recession become their excuse for not trying hard. It’s their reason for not being passionate about what they do and their justification for not getting out there and doing what it takes to succeed.

In any recessionary period, there is always a shake out of companies and individuals who can’t or won’t rise to the challenges facing them. The flip side to this is that there will be new and existing players who thrive under the adversity that will grow their market share and serve as the new leaders in the next economic cycle. While the following tips are general and basic, they hold true for everyone who wants to be reaping the harvest when those green shoots finally do produce fruit.

Work Harder
No more excuses about there not being enough work to keep you busy. There’s actually more to do than ever before. Dedicate your time to educating yourself on new business development strategies and techniques, networking with others in the industry, and maintaining relationships with existing customers.

Work Smarter
New business may have used to just fall into your lap, but those days are long gone. It now requires real brain power to turn those leads into sales. Learn how to use the latest technologies and stay up to date on everything that is happening in your industry and with the economy.

Revise the Game
Undoubtedly, business is not the same as it was before. If things aren’t going as well as you like, it’s time for a new approach. Revise your business plan, start selling to a new market, and review your product or service offerings. But, don’t just sit and wait for things to improve. As Albert Einstein once said, “Insanity is doing the same thing over and over again and expecting different results.” So, if something isn’t working, you need to make a change.

Bring in the Troops
If your team is becoming increasingly frustrated with their lack of sales, it’s time to regroup. Invest in sales training, practice new techniques, evaluate everyone’s commitment to succeed, and weed out those who are unwilling or unable to adapt to the changes that your business is experiencing.



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  1. Hi there,

    I fully agree with many of the sentiments in your blog above.

    I was made redundant earlier this year, when the company I was working for seemed to be struggling to not only manintain their main account, but also find others.

    Unfortunately, I was not in the senior bracket of staff and at times I really felt as though these people were just waiting for something to happen.

    Unfortunately, if we wait, nothing happens, because your competitors are doing everything possible to be one step ahead of you in tough times.

    Since being made redundant, I have also spoken to other people who are unemployed and I get the same line all the time, “theres just nothing out there ar the moment”.

    Well thats rubbish, there are plenty of jobs its having the desire to not only find one but then try and sell yourself above all the other candidates.

    I also struggled with the job hunting because I never received any feedback from any of my applications.

    That didn’t deter me, it motivated me even more that if I could not find a job this way, I had to make something happen for myself. I did and I am now self employed.

    Anyway, it was a good read, people do sometimes have to show a little more to succeed in life, the rest is up to them.

    Feel free to visit my blog at and let me know if any of the subjects I have been blogging about are of any interest to you.

    All the best.


  2. “As If You Didn’t Already Know: Winners Never Quit and Quitters Never Win” – you made me laugh here. Very nice blog post. I wish I have the will to push myself to the limit. I may be not that confident and sometimes I belittle myself and most often compare myself to others. Thanks for your tips. I will definitely change my bad habits and be more optimistic.

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